Archive for the 'Author Friend Promo' Category

BECOME A PROFILER

August 12, 2024 | Author Friend Promo

from Sharon Ledwith

We’ve all heard it. Zero in on your target audience. Build your author platform according to who you’re writing for. Sage advice for sure. Books without identifiable potential readers do not sell. Let me repeat that. If you don’t have target market in mind—who you gonna call? To avoid creating a manuscript no one wants, successful writers consider who will read the fruits of their labors. They know their market, and that’s who they write for. One of the most frequent mistakes made by beginner writers—a step above the writer who does not even bother to look at the publisher’s guidelines—is to assume that EVERYONE will enjoy what they write. You have to decide early on what posse you belong with. Pick your tribe, pick your team, pick where you roll. 

A great first step toward knowing your readers is learning what they already like. Read what they read. Check book reviews. Go over the bestseller lists. What needs do these books fill? Who are the main characters? What emotions are dealt with in the story? Once done, you can find the parts that appeal to your strengths as a writer and your likes as a person, to make sure that your book is not just another version of a successful series, but rather a fresher, more vibrant work. 

Probably the most important rule in writing is to know your readers, but do not become so obsessed with them that they interfere with your writing what you love. Let’s face it most of us start with ideas, not readers. Awareness is the key here. Perhaps the best way to start creating a reader profile is to start with your idea, and go through these series of questions: Who will this interest? Who will this help? Who needs to know this? Who wants to know this? Once you’ve answered those questions, you can start to identify the type of reader who will benefit.

And believe me, if your readers benefit, then you’ll benefit.

Here’s a glimpse of the premises of both my young adult series.

 

Mysterious Tales from Fairy Falls Teen Psychic Mysteries…

Imagine a teenager possessing a psychic ability and struggling to cope with this freakish power while trying to have a normal life. Now, imagine being uprooted and forced to live in a small tourist town where nothing much ever happens. It’s bores-ville from the get-go.

Welcome to Fairy Falls. Expect the unexpected.

The Last Timekeepers Time Travel Adventures…

Children are the keys to our future. And now, children are the only hope for our past.

Chosen by an Atlantean Magus to be Timekeepers—legendary time travelers sworn to keep history safe from the evil Belial—five classmates are sent into the past to restore balance, and bring order back into the world, one mission at a time.

The Last Timekeepers Time Travel Adventure Series:

The Last Timekeepers and the Dark Secret, Book #2 Buy Links:

MIRROR WORLD PUBLISHING ׀ AMAZON ׀ BARNES & NOBLE ׀

The Last Timekeepers and the Arch of Atlantis, Book #1 Buy Links:

MIRROR WORLD PUBLISHING ׀ AMAZON ׀ BARNES & NOBLE ׀

Legend of the Timekeepers, prequel Buy Links:

MIRROR WORLD PUBLISHING ׀ AMAZON ׀ BARNES & NOBLE ׀

Mysterious Tales from Fairy Falls Teen Psychic Mystery Series:

Lost and Found, Book One Buy Links:

MIRROR WORLD PUBLISHING ׀ AMAZON ׀ BARNES & NOBLE ׀

Blackflies and Blueberries, Book Two Buy Links:

MIRROR WORLD PUBLISHING ׀ AMAZON ׀ BARNES & NOBLE

Here’s a glimpse into one of the books from Mysterious Tales from Fairy Falls, my teen psychic mystery series.

 

The only witness left to testify against an unsolved crime in Fairy Falls isn’t a person…

City born and bred, Hart Stewart possesses the gift of psychometry—the psychic ability to discover facts about an event or person by touching inanimate objects associated with them. Since his mother’s death, seventeen-year-old Hart has endured homelessness, and has learned ways to keep his illiteracy under wraps. He eventually learns of a great-aunt living in Fairy Falls, and decides to leave the only life he’s ever known for an uncertain future.

Diana MacGregor lives in Fairy Falls. Her mother was a victim of a senseless murder. Only Diana’s unanswered questions and her grief keeps her going, until Hart finds her mother’s lost ring and becomes a witness to her murder.

Through Hart’s psychic power, Diana gains hope for justice. Their investigation leads them into the corrupt world threatening Fairy Falls. To secure the town’s future, Hart and Diana must join forces to uncover the shocking truth, or they risk losing the true essence of Fairy Falls forever.

AMAZON BUY LINK

 

Sharon Ledwith is the author of the middle-grade/YA time travel series, THE LAST TIMEKEEPERS, and the teen psychic mystery series, MYSTERIOUS TALES FROM FAIRY FALLS. When not writing, researching, or revising, she enjoys reading, exercising, anything arcane, and an occasional dram of scotch. Sharon lives a serene, yet busy life in a southern tourist region of Ontario, Canada, with her hubby, one spoiled yellow Labrador and a moody calico cat.

Learn more about Sharon Ledwith on her website and blog. Stay connected on Facebook and Twitter, Goodreads, and Smashwords. Look up her Amazon Author page for a list of current books. Be sure to check out THE LAST TIMEKEEPERS TIME TRAVEL SERIES Facebook page.

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BREAKFAST MADE BETTER

July 15, 2024 | Author Friend Promo, Cooking

From Stella May

I love to cook, especially when the dish is easy, and this one is. My family enjoys these omelets for breakfast or lunch. For breakfast I add a fruit salad and toast. Lunch is when I include a small green salad, or sautéed green veggie, and a croissant to round out the meal.

Fluffy Omelet
2 eggs per person*
1 tsp. butter
1 tbsp. olive oil
Pinch of salt
⅓ cup shredded Mozzarella or your preferred cheese
⅓ cup thinly sliced sauteed mushrooms, optional
¼ cup of chopped green bell peppers, optional

Use two bowls to separate egg whites from yolks.

Add a pinch of salt to the whites then beat them with hand mixer on high speed until it forms firm peaks.

Add yolks, one at a time, and continue to beat at low speed until well blended.

Warm a skillet on medium heat, add butter and olive oil. Turn the heat to low and pour in eggs. Cover with lid and let it set 2 – 3 min.

Sprinkle on cheese.

Scatter sauteed mushrooms and bell pepper across the omelet.

Cover for another 1 min, then use a spatula to flip over half of the omelet. Turn the omelet over and cook for 1 min.

*I use large brown eggs straight out of the refrigerator.

Here is a peek at my new series, the Rostoff Family Saga. New Dawn is book one soon to be followed by New Hope, New Life, and New Horizon.

Love wasn’t part of their agreement. Neither was being caught in a brutal web of lies.

International playboy and owner of a jewelry empire that spreads across three continents, Dmitry Rostoff holds a memory close to this heart that not even his best friend Vlad Albrecht knows. When Dmitry learns the Russian ballerina, he had a passionate affair with died in childbirth, bitterness and hate overrule all other emotions.

Taking the baby out of Russia is an impossible snarl of red tape, but Dmitry gets his way, even if he leaves a trail of chaos in his wake.

Natasha Sokolova planned to turn over the baby to Dmitry then walk away. Instead, she is on a plane to San Francisco with the baby and a cold, emotionless man who makes her heart pound with scorching attraction.

The family matriarch and evil to her core Elizabeth Rostoff plots to gain control of the baby, no matter what it costs or who it hurts, and will do anything to make that happen. She blackmails Marie Dubois, the manager of their elite Paris store, to seduce Dmitry. But Marie reneges on the deal when former Special Forces officer Vlad Albrecht storms into her life.

Once in America, Natasha finds herself entangled in a sticky web of lies created by the brutally calculating family matriarch. A web that forces Natasha to make a heartbreaking deal with the devil to protect the children—and man—she’s come to love.

AMAZON BUY LINK and OTHER SUPPLIERS

Stella May is the penname for Marina Sardarova who has a fascinating history you should read on her website.

Stella writes fantasy romance as well as time travel romance. She is the author of ‘Till Time Do Us Part, Book 1 in her Upon a Time series, and the stand-alone book Rhapsody in Dreams. Love and family are two cornerstones of her stories and life. Stella’s books are available in e-book and paperback through all major vendors.

When not writing, Stella enjoys classical music, reading, and long walks along the ocean with her husband. She lives in Jacksonville, Florida with her husband Leo of 25 years and their son George. They are her two best friends and are all partners in their family business.

Follow Stella on her website and blog. Stay connected on Facebook, Twitter, and Pinterest.

 

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International Kissing Day

July 1, 2024 | Author Friend Promo

by C.D. Hersh

The magical feeling of a kiss from a loved one.

If you haven’t kissed your significant other, your children, your parents, or other family members today, get offline and do so. After you read our blog, of course, because July 6th, is International Kissing Day.

Kissing Day was first celebrated in the UK and now is an international celebration in all the countries where kissing is part of the culture. Kissing was not a custom of many indigenous peoples and is believed to have been introduced to indigenous peoples through European settlement. Hooray for Europe!

According to recent research, kissing is also good for you too. It burns calories (about 2-3 calories a minute), it’s good for your heart (it creates an adrenalin that causes your heart to pump more blood), it helps prevent tooth decay, is a stress reliever, and it boosts your immunity. And if boosting your health isn’t enough reason to have a few smooches, consider this … it just feels good.

There are many ways to kiss. Here are a few:

• Passionate kisses
the goodnight kiss that lasts forever when you’re young and head over heels in love
the French kiss
the hickey kiss
the upside-down Spiderman kiss
the bittersweet kiss, often shared between star crossed lovers as they leave each other

• Affectionate kisses
kissing the boo boos away
the top of the head kiss
the forehead kiss, a motherly sort of kiss
the awkward first kiss

• Greeting kisses
the European double cheek kiss of greeting
the kiss on the cheek, often the hello and goodbye kisses we give friends and family

• Insincere kisses
the betrayal kiss of Judas
the air kiss often practiced as a sham action
the kiss of death

• Kisses that don’t involve touching lips
the Eskimo kiss, rubbing noses instead of touching lips
the butterfly kiss, done by fluttering the eyelashes against the cheek
hand kissing, a lost art except in historical romances which can be romantic or a greeting to a lady
the kiss you smack into your hand and throw to someone
body kisses (‘Nuff said’)

Writers of romance often concern themselves with the more passionate kisses, but there’s something to be said for using sweeter kisses in our stories too. Not every kiss shared by a couple is going to set off fireworks. Sometimes you need the love without the rollercoaster ride to add some levels to the romance. Consider incorporating some sweeter, more affectionate kisses in your love scenes. You might be surprised at what happens between your characters when they hold back a little on the ardor.

Have you kissed someone today?

Perhaps a book that we’ve written may help set the mood.

Susan Trowbridge is the victim of mistaken identity, trapped in the past by a ghost and a haunted wedding gown. To return home she must discover the identity of the ghost’s murderer. Can Susan stop the murder, or will history repeat itself, with her as the victim this time? And if she does stop the murder, must she return home and leave the man she has come to love?

Duncan Hawthorn is a man battling his own demons. But when Susan falls into his life, Duncan finds himself inexplicably attracted to a woman he thought he hated. Should he believe she is in danger? Should he believe her irrational claims that she is from the future? Either way, he realizes he will lose the woman who has become his salvation and his true love.

Amazon Buy Link

C.D. Hersh–Two hearts creating everlasting love stories.
Putting words and stories on paper is second nature to award-winning co-authors C.D. Hersh.

They’ve written separately since they were teenagers and discovered their unique, collaborative abilities in the mid-90s. As high school sweethearts and husband and wife, Catherine and Donald believe in true love and happily ever after.

Their paranormal series titled The Turning Stone Chronicles can be found on Amazon.

They are looking forward to many years of co-authoring and book sales, and a lifetime of happily-ever-after endings on the page and in real life.

Social Media Info:

Website

Soul Mate Publishing

Facebook

Amazon Author Page

Twitter

 

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A GIFT FROM DAD

June 10, 2024 | Author Friend Promo, Family, Holidays

Pondering what it means to be poor

by Anne Montgomery

When my dad was 92, he got sick.  With the exception of some childhood bouts of pneumonia—the result of growing up in a house full of chain-smoking coal miners—he’d been robustly healthy his entire life. That he survived the twin assaults of Valley Fever and pneumonia was surprising. Before dying just a week shy of 97, he still took ballroom dance lessons, required not a single medication, and read the New York Times every day.

My father was an ice dancer until he was 80. Then he took up ballroom.

However, my dad was not the same as he was before his illness. His mind was altered, leaving him fuzzy in the short-term memory department. Ironically, and like many elderly people, he has no trouble recalling in vivid detail events that occurred many decades ago. The Japanese kamikaze that flew so close to his destroyer escort he could see the young pilot’s eyes before the plane narrowly missed the ship and plunged into the sea. The sailor plucked from dark, oil-slicked water who lay in his arms and asked for a cigarette before dying. The shipmate who worked as Mickey Rooney’s stunt double who sometimes climbed the mast and performed swan dives into the ocean. And the bodies of downed pilots, in a neat row on the deck, tarp covered save for their feet which rocked rhythmically as the ship swayed beneath the night sky, waiting to be buried at sea.

My father served on a destroyer escort during World War II. The men of the USS Ulvert Moore fought in numerous battles, including Iwo Jima and Okinawa.

Bright and clear is another memory my dad carries, one of a ten-year-old growing up in the mining town of North Irwin, Pennsylvania. The small dwelling on Penn Avenue housed immigrants, Irish in my father’s case. But Italians, and Poles, and Russians, and others lived on the street, as well, all sharing something in common. They were poor.

“Dad’s taking you to a ballgame,” his mother called.

Clad in knickers with clasps below the knees, brown shoes and socks, and a white button-down, my father balked when she handed him a sack lunch bearing a chicken sandwich and a small red apple.

“I wanna get lunch when I get there,” he said. “Everyone buys their lunch at the ballgame.”

My grandfather— thin, balding, blue eyes dancing beneath the brim of a fedora—smiled, then ushered my dad to the train station. There was no money to make the trip to Pittsburg’s Forbes Field, but my grandfather worked for the railroad, one of the few members of the Butler clan to avoid laboring in the mines, so they rode the train for free.

My dad still clutched his sack lunch on the streetcar that would drop them in front of the stadium. “I wanted to hide it,” he said. “I put it under the seat because I didn’t want people to see it.”

After disembarking at Forbes Field, they were caught in an excited wave of baseball fans rushing to get into the game. When they settled into their seats, my dad tucked the brown bag out of sight.

The game got underway, but then a strange murmuring swept through the crowd. My dad turned and, up in the stands on the third-base side, he saw a couple approaching.

“The man was young, dashing. Black hair. Big smile. Well-dressed. She was a beautiful lady. Blonde. She looked like a movie star. People were waving at them.”

And there was something else.

“He was carrying a two-handled picnic basket.”

“What are you looking at?” my grandfather asked. “I think there’s gonna be a squeeze play.”

But my dad kept staring at the couple.

“Paul, you have to watch the game. Is there something wrong?” My grandfather turned.

“I don’t understand why anyone would bring a picnic basket to a ballgame unless they were real poor. He doesn’t look poor.”

“Paul, he isn’t poor!” my grandfather said. “That’s Billy Conn, the Light Heavyweight Champion of the World.”

Conn, an Irish-American boxer and local favorite called The Pittsburgh Kid, was known for being cocky and brash, his fights against Joe Louis, and his 63-11-1 record.

My dad continued to keep his brown bag hidden beneath the seat as he watched the game that day, taking a bite occasionally, hoping no one would notice. He wondered about the glamorous couple, sneaking peeks as they snacked on their picnic-basket lunch. He thought about what it meant to be poor.

 

A chance sighting of world champion boxer Billy Conn had my then ten-year-old father pondering what it meant to be poor.

“I should have been proud to be able to go to the ballgame,” my dad said, blinking blue eyes that look just like mine. “I learned that I shouldn’t worry about what other people might think of me.”

I thought about his wise words, a lesson he learned at the tender age of ten, a time he still recalls so vividly.

Thanks to the G.I. Bill, my father would earn a bachelor’s degree from Penn State University. When I was eight, I watched from the balcony as he received a master’s degree from Seton Hall. Because of his stint in the Navy and his education, we were never poor, something that, as a ten-year-old, he might have been comforted to know.

Here is a brief peek at Anne’s latest release.

Bud Richardville is inducted into the Army as the United States prepares for the invasion of Europe in 1943. A chance comment has Bud assigned to the Graves Registration Service where his unit is tasked with locating, identifying, and burying the dead. Bud ships out, leaving behind his new wife, Lorraine, a mysterious woman who has stolen his heart but whose secretive nature and shadowy past leave many unanswered questions. When Bud and his men hit the beach at Normandy, they are immediately thrust into the horrors of what working in a graves unit entails. Bud is beaten down by the gruesome demands of his job and losses in his personal life, but then he meets Eva, an optimistic soul who despite the war can see a positive future. Will Eva’s love be enough to save him?

Praise for Your Forgotten Sons

“Although a defty crafted work of original fiction, “Your Forgotten Sons” by Anne Montgomery is inspired by a true story. An original and inherently interesting read from start to finish, “Your Forgotten Sons” will prove to be an immediate and enduringly appreciated pick.”  Midwest Book Review

“This was a quick, riveting read that really challenged me to think differently about our servicemen and women, especially those who take on the jobs that don’t get heroically depicted in the media or news…I really highly recommend this book to anyone that is looking for a different take on American history. I left it with a newfound appreciation for the unsung heroes.” Bekah C NetGalley

“This is the truth. It’s gritty and painful and bittersweet – and true.  When you think you’ve read every perspective of WWII, along comes Bud to break your heart.” Bridgett Siter Former Military Reporter

“Anne Montgomery writes a strong story and I was hooked from the first page. It had a great concept and I enjoyed that this was inspired by a true story…It was written perfectly and I was invested in the story. Anne Montgomery has a great writing style and left me wanting to read more.” –  Kathryn McLeer NetGalley

Available at AmazonApple BooksBarnes & NobleGoogle Books, and Kobo

 

Anne Montgomery has worked as a television sportscaster, newspaper and magazine writer, teacher, amateur baseball umpire, and high school football referee. She worked at WRBL‐TV in Columbus, Georgia, WROC‐TV in Rochester, New York, KTSP‐TV in Phoenix, Arizona, ESPN in Bristol, Connecticut, where she anchored the Emmy and ACE award‐winning SportsCenter, and ASPN-TV as the studio host for the NBA’s Phoenix Suns. Montgomery has been a freelance and staff writer for six publications, writing sports, features, movie reviews, and archeological pieces.

When she can, Anne indulges in her passions: rock collecting, scuba diving, football refereeing, and playing her guitar.

Learn more about Anne Montgomery on her website and Wikipedia. Stay connected on Facebook, Linkedin, and Twitter.

 

 

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COVER REVEAL FOR STELLA MAY

June 3, 2024 | Author Friend Promo

Acclaimed romance author Stella May is happy to share her cover for New Hope, Book Two in the Rostoff Family Saga, releasing June 17! Here’s a brief introduction to pique your interest.

Love can heal the rift between them. But can it survive an act of supreme cruelty?

For five years, Natasha Sokolova has loved and cared for jewelry tycoon Dmitry Rostoff’s two children, Peter and Katia, on her own. Her nights haunted with achingly cruel dreams of unrequited love, and promises never made.

Peter’s eighteenth birthday arrives. Dmitry is returning home to celebrate. Nathasha is five years stronger, five years smarter—and she’d rather die than give Dmitry the satisfaction of knowing he broke her heart.

Dmitry put thousands of miles between him and the act of betrayal that nearly destroyed him. Only for Peter does he break his vow never to return, endure the ugly memories of an evil mother, and swallow his bitterness just long enough to make his son happy—then make his escape.

One look at the beautiful woman who stole his heart—and the angelic daughter he once couldn’t bear to lay eyes on—loosens the knot of hatred coiled inside him. The desire to free himself from his past, and his family from the prison of the Rostoff estate, sparks a plan that Dmitry is certain will succeed.

But the Rostoff matriarch has no intention of allowing her grandchildren to slip from her control. To further strengthen her dominance, she plots to create a rift between Dmitry and Natasha that is impassable—and permanent.

PREORDER HERE

Stella May is the penname for Marina Sardarova who has a fascinating history you should read on her website.

Stella writes fantasy romance as well as time travel romance. She is the author of ‘Till Time Do Us Part, Book 1 in her Upon a Time series, and the stand-alone book Rhapsody in Dreams. Love and family are two cornerstones of her stories and life. Stella’s books are available in e-book and paperback through all major vendors.

When not writing, Stella enjoys classical music, reading, and long walks along the ocean with her husband. She lives in Jacksonville, Florida with her husband Leo of 30 years and their son George. They are her two best friends and are all partners in their family business.

Follow Stella on her website and blog. Stay connected on Facebook, Twitter, and Pinterest.

 

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Word Witches & Magic Snacks

May 20, 2024 | Author Friend Promo, Cooking

From Leigh Goff

Writing can be a deliciously creative endeavor. We all know that food fuels the mind, so why not indulge in a few tasty treats to keep your energy levels high and your inspiration flowing? Whether you’re tackling a daunting deadline or embarking on a brainstorming session, here are a few fun snacks that are sure to satisfy your cravings and fuel your writing process.

Let’s start with the magical combo of chocolate and coffee. The velvety goodness of dark chocolate pairs perfectly with a steaming cup of coffee, creating a harmonious blend of flavors that can give you that extra boost of creativity. The caffeine provides a jolt of energy, while the sweetness of chocolate adds a touch of decadence to your writing ritual. Take a break from your keyboard, savor a moment of bliss with this duo, and let your imagination run wild.

If you’re looking for something a little more spellbinding, tap into your inner child with a plate of colorful, bite-sized snacks. Think mini sandwiches, fruit skewers, or a bowl of mixed nuts and popcorn (see fun recipe below!). Not only are these treats fun to eat, but they also offer a variety of flavors and textures to keep your taste buds entertained.

By incorporating fun snacks into your writing routine, you can indulge your taste buds and invigorate your mind. Whether you opt for the enchanting chocolate and coffee combo or explore a whimsical array of bite-sized treats, these snacks will add an extra sprinkle of enjoyment to your writing sessions. So, grab a snack, sit back, and let the magic happen as you embark on your next writing adventure.

Sweet & Salty Marshmallow Popcorn
8 cups popped popcorn, we use air popped popcorn
1½ cups pretzels
½ cup unsalted butter
1 cup packed light brown sugar
2 tbsp. light corn syrup
12 big marshmallows
½ tsp. vanilla
1 tsp. sea salt
1 cup M&M’s

Lay popcorn and pretzels on a large baking sheet that has been lined with a Silpat baking mat. Parchment paper will work, too. Set aside.

In a medium saucepan, melt butter over medium heat. Add brown sugar and corn syrup. Cook until melted and combined. Add marshmallows and stir until completely melted. Remove from heat and stir in vanilla and salt.

Evenly pour the marshmallow caramel mixture over the popcorn and pretzels. Gently stir until the popcorn and pretzels are well coated. It will be sticky! Stir in the M&M’s. Taste and season with additional salt, if desired. Store in an airtight container for up to one week. The popcorn will stay sticky and soft!

Note – if you need the recipe to be gluten-free, make sure you use gluten-free pretzels. You can also use peanut M&M’s or stir in peanuts!

Leigh Goff writes young adult fiction. She is a graduate from the University of Maryland and a member of the Society of Children’s Book Writers & Illustrators (SCBWI).

Born and raised on the East Coast, she now lives in Maryland where she and her husband enjoy the area’s great history and culture.

Learn more about Leigh Goff on her website and blog. Stay connected on Facebook, Instagram, Pinterest, and Goodreads.

Photo and recipe from Two Pease & Their Pod Marshmallow Popcorn Recipe

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HARLEY-DAVIDSON and WRITING

May 13, 2024 | Author Friend Promo

From Sharon Ledwith

Harley-Davidson logo
Brand building. It’s the backbone of any company or person. It’s how consumers identify with you. Know you. Want you. Need you. What does this have to do with Harley-Davidson? Plenty.
 
Recently, hubby and I watched a three-part movie about how the Harley-Davidson company was born on the Discovery channel. Boy did I learn a lot about running a business and branding just by watching that movie! The story focused on three partners: William (Bill) Harley (the engineer/creator), Arthur Davidson (the salesman/marketer), and Walter Davidson (the risk-taker, promoter). Together, these entrepreneurs gave the world of motorcycling an experience that felt like ‘an explosion between your legs’. Bill Harley’s words, not mine! LOL!
 
Here are six things I learned from Harley-Davidson…
 
Create buzz.
To build excitement and promote their product (think about this in terms of your book/books) Harley-Davidson sponsored a racing team named ‘The Wrecking Crew’ whose seat-in-their-pants racing style got the press the company needed to get
on the map and stimulate sales. Okay, writers don’t need a Wrecking Crew. But what about a Street Team, or a legion of super fans waiting in the wings for your next book? Use your website, blog or email list to create the buzz your book(s) need to get them flying off the shelves.
 
1907 Harley-Davidson
Find your tribe.
Arthur Davidson worked hard to generate sales. He started bike clubs, opened free beer tents at events to loyal customers, and had special offers/incentives to returning buyers. He was a trail-blazer of social media one hundred years before social media was even born. He engaged first, then sold. That’s what writers should be doing on social media—connect and engage with their target market first. If they trust you enough, they’ll ask about your book.
 
Look outside of the box.
Always looking for ways to market his motorcycles, Arthur Davidson approached the U.S. Postal Service and convinced them to trade their bicycles for Harley-Davidsons. He followed through with the Fire and Police Departments and eventually won them over. When the three partners met with the military during WW1, Arthur 
suggested that they send mechanics (for FREE) to teach the soldiers how to fix
their motorbikes in case they broke down while they were overseas. This strategy worked, and they shared the contract 50/50 with
Indian Motorcycle, the number one motorcycle company at the time. BTW—Indian went bankrupt in 1953. Writers need
to look outside the box too. There’s plenty of opportunity around, even if you have to offer your first book (or a short story) for free.
 
Focus on those little extras.
Walter Davidson recognized the allure of the motorcycle look and culture, so he launched a campaign to sell Harley-Davidson accessories and clothing which remains a major part of the company’s success to this day. Writers can open a ‘store page’ on their website (you have a website, right?) and sell items that are connected to their books, like T-shirts, coffee mugs or water bottles imprinted with their book cover, or even jewelry.
 
Re-brand or face-lift when the unexpected happens.
The stock market crash of 1929 hit Harley-Davidson hard. There was no disposable income, and barely any sales. Bill
Harley decided to give his motorcycles a much needed face-lift during the Depression. He redesigned their block-letter logo, and added a stylized eagle. The company also started offering their motorbikes in an array of different color schemes too. So when book sales are down, this gives writers an opportunity to redesign their book covers, or pull books off the virtual shelves and re-edit them. After all, Harley-Davidson built their company on a quality product, so shouldn’t you?
 
Continue to develop.
By the late 1930s, Bill Harley developed a new model that ended up being a breakthrough for the company. Sales soared with this bigger, badder, and more powerful machine. By the time WW2 began, Harley-Davidson had gained the respect of the military, and were asked to ship over 90,000 military-style motorbikes overseas to be used by the Allies. When the war ended, people returned to motorcycle riding with a deep respect and trust for the Harley-Davidson brand. So, while you may have one or more books out there for sale, it’s best to work on the next one, and continue to develop your brand and author platform. You never know. Your next book may be your ‘breakthrough’ book!
 
Is there a company out there that you’ve learned some tricks and techniques from to help build your writing career? How are you building your brand? Please leave a comment and share what you’ve learned. Cheers for reading my blog, I truly appreciate it!
 
Here’s a glimpse into one of the books from Mysterious Tales from Fairy Falls, my teen psychic mystery series.

The only witness left to testify against an unsolved crime in Fairy Falls isn’t a person…


City born and bred, Hart Stewart possesses the gift of psychometry—the psychic ability to discover facts about an event or person by touching inanimate objects associated with them. Since his mother’s death, seventeen-year-old Hart has endured homelessness, and has learned ways to keep his illiteracy under wraps. He eventually learns of a great-aunt living in Fairy Falls and decides to leave the only life he’s ever known for an uncertain future.
Diana MacGregor lives in Fairy Falls. Her mother was a victim of a senseless murder. Only Diana’s unanswered questions and her grief keeps her going, until Hart finds her mother’s lost ring and becomes a witness to her murder.
Through Hart’s psychic power, Diana gains hope for justice. Their investigation leads them into the corrupt world threatening Fairy Falls. To secure the town’s future, Hart and Diana must join forces to uncover the shocking truth, or they risk losing the true essence of Fairy Falls forever.

 

Sharon Ledwith is the author of the middle-grade/YA time travel series, THE LAST TIMEKEEPERS, and the teen psychic mystery series, MYSTERIOUS TALES FROM FAIRY FALLS. When not writing, researching, or revising, she enjoys reading, exercising, anything arcane, and an occasional dram of scotch. Sharon lives a serene, yet busy life in a southern tourist region of Ontario, Canada, with her hubby, one spoiled yellow Labrador and a moody calico cat.

Learn more about Sharon Ledwith on her website and blog. Stay connected on Facebook and Twitter, Google+, Goodreads, and Smashwords. Look up her Amazon Author page for a list of current books. Be sure to check out THE LAST TIMEKEEPERS TIME TRAVEL SERIES Facebook page.

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FROM MY KITCHEN TO YOURS

May 6, 2024 | Author Friend Promo, Cooking

From Stella May

Beef Stroganoff was invented in Russia in the early 1800’s. Count Stroganoff was a dignitary in the court of Alexander III. Count Stroganoff’s chef, who was likely French, created the dish and named it after Stroganoff. The earliest known recorded recipe was in Elena Molokhovets’s A Gift to Young Housewives, published in 1871. There have been many versions of the recipe over the centuries, but this is the closest to the original one. I hope you enjoy it as much as my family and I do.

BEEF STROGANOFF

1 lb. top sirloin steak cut into thin strips

2 tbsp. olive oil

2 tbsp. unsalted butter

1 small onion, chopped fine

½ lb. shiitake mushrooms, sliced thin

1 garlic clove, minced

1 tbsp. all-purpose flour

1 cup beef broth

¾ cup heavy whipping cream

¼ cup sour cream

½ tsp of Dijon mustard

Salt and pepper to taste

4 green onions, chopped include a good portion of green

Place a large deep pan over medium-high heat. Add two tablespoons oil. Once oil is very hot, add beef strips in a single layer. Cook until just browned and no longer red. Sear beef in two batches so you don’t overcrowd the pan. Remove beef to a plate and cover to keep warm.

Add butter, onion, and mushrooms. Sauté 6 – 8 minutes or until liquid has evaporated and veggies are soft and lightly browned.

Add 1 minced garlic clove and sauté 1 minute until fragrant. Add flour and sauté another minute, stirring constantly.

Carefully stir in beef broth, scraping any bits from the bottom of the pan. Whisk in whipping cream and simmer another 1 – 2 minutes or until slightly thickened.

Blend two or three tablespoons of the sauce into the sour cream to warm it so it doesn’t curdle.   add it to the pan while stirring constantly.

Stir in Dijon mustard, season with salt and pepper. Continue simmering until sauce is creamy.

Add beef along with any accumulated juices back into the pan. Bring just to a simmer and cook until beef is heated through.

Garnish with green onions and serve over any noodles.

Bon appetite!

Here is a peek at my new series, the Rostoff Family Saga. New Dawn is book one soon to be followed by New Hope, New Life, and New Horizon.

Love wasn’t part of their agreement. Neither was being caught in a brutal web of lies.

International playboy and owner of a jewelry empire that spreads across three continents, Dmitry Rostoff holds a memory close to this heart that not even his best friend Vlad Albrecht knows. When Dmitry learns the Russian ballerina, he had a passionate affair with died in childbirth, bitterness and hate overrule all other emotions.

Taking the baby out of Russia is an impossible snarl of red tape, but Dmitry gets his way, even if he leaves a trail of chaos in his wake.

Natasha Sokolova planned to turn over the baby to Dmitry then walk away. Instead, she is on a plane to San Francisco with the baby and a cold, emotionless man who makes her heart pound with scorching attraction.

The family matriarch and evil to her core Elizabeth Rostoff plots to gain control of the baby, no matter what it costs or who it hurts, and will do anything to make that happen. She blackmails Marie Dubois, the manager of their elite Paris store, to seduce Dmitry. But Marie reneges on the deal when former Special Forces officer Vlad Albrecht storms into her life.

Once in America, Natasha finds herself entangled in a sticky web of lies created by the brutally calculating family matriarch. A web that forces Natasha to make a heartbreaking deal with the devil to protect the children—and man—she’s come to love.

AMAZON BUY LINK and OTHER SUPPLIERS

Stella May is the penname for Marina Sardarova who has a fascinating history you should read on her website.

Stella writes fantasy romance as well as time travel romance. She is the author of ‘Till Time Do Us Part, Book 1 in her Upon a Time series, and the stand-alone book Rhapsody in Dreams. Love and family are two cornerstones of her stories and life. Stella’s books are available in e-book and paperback through all major vendors.

When not writing, Stella enjoys classical music, reading, and long walks along the ocean with her husband. She lives in Jacksonville, Florida with her husband Leo of 25 years and their son George. They are her two best friends and are all partners in their family business.

Follow Stella on her website and blog. Stay connected on Facebook, Twitter, and Pinterest.

 

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The Sweet Life on a Tiny Budget

April 29, 2024 | Author Friend Promo

from Leigh Goff

While we may not all have the bank accounts of the wealthy like the Diamonds & Pearls, the Southern socialites in my novel Koush Hollow, it’s still possible to infuse a touch of luxury into our lives without breaking the bank (or adding corporate corruption to your resume). Here are some tips to help you live like the rich, even if you’re not.

Create an environment around you that exudes elegance and refinement. Declutter your space, invest in quality over quantity, and curate a collection of timeless and sophisticated items that bring you joy.

Dress impeccably, even if your wardrobe consists of affordable pieces. Maintain cleanliness and tidiness in your living space. A well-presented appearance and environment can elevate your experience and create an aura of luxury.

Look for opportunities to indulge in luxurious experiences at a fraction of the cost. Keep an eye out for discounted spa treatments, sample sales, or off-peak travel deals. Enjoy a gourmet meal at home by trying new recipes or hosting a themed dinner party. Luxury can be found in the little details and experiences.

Rich living encompasses more than material possessions. Take care of yourself physically, emotionally, and mentally. Incorporate simple wellness practices into your daily routine, such as meditation, exercise, or journaling. Nurturing your well-being is a priceless investment in yourself.

Fill your surroundings with items that inspire and uplift you. Seek out affordable artwork, decorative pieces, or fresh flowers to add a touch of beauty to your space. Pay attention to lighting and ambiance to create an atmosphere of luxury and tranquility.

Expand your knowledge and engage in cultural experiences. Visit museums on free or discounted days, explore public libraries for a wealth of books, or attend lectures and workshops. Enriching your mind with knowledge and culture adds depth and sophistication to your life.

Living like the rich, as the corrupt Rayna from Koush Hollow would say, is about experiences, mindset, and attention to detail, and it doesn’t have to be about the price tags. Embrace the art of elegance, seek out affordable luxury, prioritize self-care, and surround yourself with beauty. By incorporating these practices into your life, you can live a life that feels luxurious, regardless of your financial status.

Leigh Goff writes young adult fiction. She is a graduate from the University of Maryland and a member of the Society of Children’s Book Writers & Illustrators (SCBWI).

Born and raised on the East Coast, she now lives in Maryland where she and her husband enjoy the area’s great history and culture.

Learn more about Leigh Goff on her website and blog. Stay connected on Facebook, Instagram, Pinterest, and Goodreads.

 

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TWO for ONE

April 22, 2024 | Author Friend Promo

by Emma Lane

I confess I am a Gemini. That means I do not apologize for having two personalities, two serious interests and two distinct pen names. As Emma Lane (Historicals) or Janis Lane (Cozy Mysteries) I spin tales at my computer happily imagining characters and plots. I enjoy the interaction of readers and writers on-line forming firm friendships that endure. It’s a perfect way to spend short winter days and early evenings.

Ah! But in the mellow bath of the Spring sun, I emerge much like a daffodil and bloom with my favorite plants and gardens. March finds me in the greenhouses coaxing tiny plants to their full potential while the maple trees give up their sap for delicate syrup. May finds me happily breathing the fragrance of perky pansies.

June, ah, June. Who doesn’t love June with a surfeit of bouquets for the picking? July is for the necessary communication with the weeds, August is Sunflowers and September is a rainbow of mums. Late into Fall, we glory in the astounding blaze of fire from the trees. Never is the color blue so well represented as by the intensity of a cloudless Fall sky.

Winter approaches, plots have now inched forward; an interesting character speaks from the corners of my mind (that muse again!). A new story is born to share with readers.

I love to chat books, reading, or characters with my friends and colleagues both on line and off. Alternately I am eager and available for discussions regarding plants and gardening in all its forms. Is it Emma already enmeshed into 1800th century storytelling, or has Janis toddled off with Detective Fowler to solve a crime in peaceful Hubbard, NY?

Here’s a teaser from one of my Regency books.

What happens when a strong heroine meets an arrogant, but handsome hero? Sparks fly. It’s a Regency Romance Romp!

Miss Amabel Hawkins acknowledges her unusual upbringing, but she thinks James Langley, the Duke of Westerton, might be a tad unbalanced when he protests her efforts to right his badly managed properties. The duke, who has been away on the king’s business, demonstrates no respect for the beautiful but managing Miss Hawkins. Amabel has taken refuge at Westerton, fleeing from a forced marriage to a man who claims to be her relative in order to gain control of her young brother’s estate.

The Duke arrives home to find his estate under the firm control of a beautiful but managing female. His suspicions are fueled by his recent task of spy-hunting and he wonders if Amabel Hawkins is just who she seems. While a dastardly spy lurks, a wicked man poses as her cousin threatening to take over the guardianship of her young brother. Amabel might be falling in love, but she knows for certain the duke would never approve of a meddlesome woman, and she decides to flee his estate. Will the duke finally realize the true value of the woman he loves or will his prejudice ruin his chances forever?

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And a little from my cozy mystery.

Detective Kevin Fowler is baffled by the wall of silence that greets him from the relatives of two septuagenarians whose bodies are discovered in a country cemetery called Blake Hill. Even more upsetting is the unusual rash of vandalism reported nightly by the citizens in his peaceful community. Have the teenagers declared an uprising? Night patrols reveal a totally unexpected and shocking situation. When a poignant secret is revealed, Beverly Hampton weeps over the sadness of a long ago tragedy, but soon wedding bells are heard for the home town princess and the popular detective. At the local diner the alluring fragrance of fresh-baked, cinnamon sticky buns continues to reign over the peaceful citizens of Hubbard, New York.

 

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Emma Lane enjoys leaving her garden for a few hours to dip into the romance genre Regency era of history. Join her for a glimpse of a half selkie fairy as she teases a powerful duke and fights the curse of a lowly, evil warlock. Other Regency romances are available on Amazon and Wild Rose Press. As Janis Lane she writes a series of Cozy Mysteries for Soul Mate Publishing.

Look for information about writing and plants on her new website. Leave a comment or a gardening question and put a smile on Emma’s face.

Stay connected to Emma on Facebook and Twitter.

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